Six Essentials to Make Your Business Appealing to Media and Customers

Six Essentials to Make Your Business Appealing to Media and Customers When you are busy running your business, it can be challenging to take a step back and assess it as a total stranger would do. People often develop their marketing and publicity initiatives from the position of what they want to communicate or accomplish.…

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5 Quick Communication Tips

Five Quick Communication Tips 1. Above all else, get your employees/contractors trained to reflect and embody your company’s brand and work ethic, or nothing will be done to your standards. 2. Every promotional piece of content you put out into the world should have a strategy behind it. 3. Who you know right now is…

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Choose Your Communication Method Wisely

Choose Your Communication Method Wisely by Lisa Elia, Founder and Lead Trainer at Expert Media Training With all the options we have for communicating today, choosing the right method is more important than ever. It’s easy to become overly reliant on one form of communication, but as Marshall McLuhan wrote, “The medium is the message.”…

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Tips for Periscope and Other Online Broadcasts – LA Media Trainer Weighs In

Tips for Periscope and Other Online Broadcasts If you decide to use Periscope, learn how to use it as well as you can. I don’t use Periscope because that’s not where my clients are, but I’ve tuned into others’ Periscope broadcasts and observed some of the problems that can occur. I’ve shared a link below…

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10 Easy Ways to Become a Better Listener in Media Interviews and in Life

10 Easy Ways to Become a Better Listener in Media Interviews and in Life – Media Training Tips For most people, becoming a great communicator is a lifelong endeavor. One of the best ways to become a better communicator is to become a better listener. To be a good listener, you must improve your ability…

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How to Avoid Using Jargon in Media Interviews and Communications – Tips from a Media Trainer

How to Avoid Using Jargon in Media Interviews and Communications – Tips from a Media Trainer There is a reason you may be seeing lots of articles about the overuse of jargon. It’s especially important to avoid using jargon in media interviews. What would you think or feel if you heard this statement from a…

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I’m Just a… And Other Undermining Statements to Avoid – Communication Tips from a Media Trainer

I’m Just a… And Other Undermining Statements to Avoid – Communication Tips from a Media Trainer Our word choices in interviews, speeches, presentations, and even casual conversations, say more about us than most people may realize. Many people undermine themselves without even knowing it. Have you ever heard the owner of a small business say,…

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Know Your Facts to Book More Interviews – Media Training Tips

Know Your Facts to Book More Interviews – Media Training Tips The best media interview guests are those that have a deep knowledge of their subject matter and understand how to talk about their topic in the context of current events, in an engaging manner. This may sound like a tall order, but if you…

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Have You Visited Our Media Training Resources Page?

Have You Visited Our Media Training Resources Page? We recently added a Media Training Resources page to our site, where we share resources and links to communication studies, videos and other useful information. You can access the page at https://expertmediatraining.com/media-training-resources/  

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How To Prepare for Presentations – 6 Tips for Effective Presentations – from a Presentation Trainer

How To Prepare for Presentations – 6 Tips for Effective Presentations If you will be making important investor presentations, sales presentations and/or public speeches, and you want to come across powerfully, effectively and naturally, you must know how to prepare for presentations. Here are a few of my favorite presentation training tips that will teach…

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