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  • Appearance on E! Entertainment – Training the Bella Twins' Family
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    Appearance on E! Entertainment – Training the Bella Twins' Family

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    Several months ago, I was hired to provide media training for the family of the Bella Twins, stars of the E! Entertainment TV show, “Total Divas”. While the twins, Brie and Nikki, are accustomed to being in the spotlight, their mother Kathy and brother JJ were less so. As I prepared them for their inaugural…

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  • Expert Media Training – Blog Among Top-Ranking Public Speaking Blogs
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    Expert Media Training – Blog Among Top-Ranking Public Speaking Blogs

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    I am honored that my blog has been named one of the top 50 public speaking blogs by Feedspot. Of the thousands of public speaking blogs, Feedspot ranked ours as number 30. I am grateful to be in good company among my respected peers. “These blogs are ranked based on following criteria: To read more…

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  • Five Tips to Make the Most of Media Interviews, Presentations, and Panels
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    Five Tips to Make the Most of Media Interviews, Presentations, and Panels

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    1. Know what drives your audience at any given time; pain avoidance or aspiration. Some people are more motivated to avoid pain, thus the “speak to their pain points” advice that has proliferated on the Internet for the past decade. Others are more motivated by their aspirations or ideals. Most people’s motivations can vacillate between…

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  • Trust and Body Language
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    Trust and Body Language

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    “I don’t trust you. I don’t know why, there’s just something about you.” – These are words some entrepreneurs have heard spoken on “Shark Tank” and they’re words that no one wants to hear after a media interview, presentation or pitch. What leads to a lack of trust? Quite often it’s body language. In conversations…

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  • Memorizing Speeches and Interview Responses Can Cause Detachment
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    Memorizing Speeches and Interview Responses Can Cause Detachment

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    Verbatim memorization of a speech or responses to interview questions can detach you from your content and from the very people you’re trying to reach; the audience, the interviewer, investors. Memorization places your focus on remembering exact words and phrases, instead of where it should be, which is on communicating your ideas or information with…

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  • How to Handle Questions about Politics and Society
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    How to Handle Questions about Politics and Society

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    There are many old adages about the topics to avoid in polite company – politics, religion and race being among them. These rules of etiquette have slipped away in most of society and they don’t necessarily apply to media interviews, especially when it comes to public figures. Once people achieve celebrity status, it is not…

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  • Six Essentials to Make Your Business Appealing to Media and Customers
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    Six Essentials to Make Your Business Appealing to Media and Customers

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    When you are busy running your business, it can be challenging to take a step back and assess it as a total stranger would do. People often develop their marketing and publicity initiatives from the position of what they want to communicate or accomplish. This is only half of the equation if you want to…

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  • How Spying on and Copying Competitors can Backfire and Harm Your Brand
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    How Spying on and Copying Competitors can Backfire and Harm Your Brand

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    People sometimes become so fixated on what their competitors are doing that they get desperate and resort to unethical, and even fraudulent, practices to get the inside scoop on them. While it’s good to know who your competitors are and what they offer so you can differentiate yourself, it’s not a great idea to copy…

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  • 5 Quick Communication Tips
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    5 Quick Communication Tips

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    Here are links to a few other articles you might enjoy: Body Language in Interviews and Meetings – Nonverbal Communication https://expertmediatraining.com/body-language-in-interviews-and-meetings/ How To Prepare for Presentations – 6 Tips for Effective Presentations https://expertmediatraining.com/how-to-prepare-for-presentations/ Prepare for Media Interviews BEFORE You Book One https://expertmediatraining.com/prepare-for-tv-interviews-media-trainer-tips/ Frequently Asked Questions about Media Training https://expertmediatraining.com/faqs-about-media-training/

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  • Choose Your Communication Method Wisely
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    Choose Your Communication Method Wisely

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    With all the options we have for communicating today, choosing the right method is more important than ever. It’s easy to become overly reliant on one form of communication, but as Marshall McLuhan wrote, “The medium is the message.” People sometimes assume that the communication method you choose in any given situation is a reflection…

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  • Tips for Online Broadcasts You Host – Media Trainer Weighs In
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    Tips for Online Broadcasts You Host – Media Trainer Weighs In

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    Here are some links to other articles on this media training and presentation training blog that you might find interesting: Body Language in Interviews and Meetings – Nonverbal Communication Prepare for Media Interviews BEFORE You Book One Video Engagement Tips from a Media Trainer and PR Expert How To Prepare for Presentations – 6 Tips…

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  • 10 Easy Ways to Become a Better Listener
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    10 Easy Ways to Become a Better Listener

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    For most people, becoming a great communicator is a lifelong endeavor. One of the best ways to become a better communicator is to become a better listener. To be a good listener, you must improve your ability to concentrate and refrain from hastily jumping to conclusions about what others are saying or asking of you.…

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