Tips on How to Deliver a Powerful Message from a Media Trainer

Martin Luther King, Jr. changed the course of history, not only in the U.S., but around the world. His words of inspiration and powerful speeches are still shared on a daily basis, quite often by people who were not even around when he was alive, because he knew how to deliver a powerful message.

What makes Martin Luther King, Jr. so quotable and memorable is a combination of the content of his speeches, his vocal style and his body language.

Anyone who is trying to create an impact in the world can learn from this man, but you must do it in your own way. While many might argue that the world needs more people just like Martin Luther King, Jr., the world also needs people just like you.

Some things to emulate from the good Dr. King:

Message delivery tip #1: Speak your truth.

“A genuine leader is not a searcher for consensus but a molder of consensus.” Martin Luther King, Jr.

Message delivery tip #2: Choose your words carefully and craft your message thoughtfully.

Dr. King’s words were like poetry, which is one of the reasons he is so quotable.

“The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy.” Martin Luther King, Jr.

“Our scientific power has outrun our spiritual power. We have guided missiles and misguided men.” Martin Luther King, Jr.

See what I mean? Poetry.

Message delivery tip #3: Inspire people with your message delivery.

Few speeches are as inspiring as the “I Have a Dream” speech. If you’ve never heard it, watch in on YouTube.

Did you notice how Dr. King paused and varied his vocal tone throughout his speech?

Technical elements to emulate in your message delivery:

  1. Don’t be afraid to use pauses to make points.
  2. Vary the inflection and even the volume of your voice to keep people engaged and to move the audience.
  3. Keep your posture strong, but not stiff and use eye contact to connect with your audience.

Of course, there’s much more to message delivery, but this will help you gain awareness of what you may want to work on and what already do beautifully.

Now that you’ve learned a few tips on how to deliver a powerful message, would you like some additional media training resources and tips?

If so, visit these links on our site:

What is Influence and How Do You Increase It? Tips from a Media Trainer

Authenticity and Your Message – a Note from a Media Trainer


#0F0D6E;”>This post was written by Lisa Elia, a Los Angeles-based media trainer, presentation trainer, communication expert and speaker. She trains clients for media interviews, speeches, investor presentations and promotional videos. With more than 20 years of experience, Lisa has trained clients for interviews with The Today Show, Good Morning America, The Wall Street Journal and hundreds of other outlets. Lisa has been interviewed and shared her expertise with national media outlets that include Inc., Fox News, Entertainment Tonight, E! Entertainment and many others.

To receive articles like this directly in your inbox, click here. To discuss your training needs, contact the Expert Media Training™ office at 310-479-0217.



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