Advice on Positioning Yourself as Someone with Influence, from a Media Trainer Gossiping about others can actually be good for you and can help you feel more supported and raise your self-esteem, but only if it’s positive gossip, such as praising another person, according to research conducted at Staffordshire University in the United Kingdom. The…
Eric Clapton sang, “It’s in the way that you use it.” While this applies to many things, it certainly applies to what you do with press placements. One of the best things about getting press coverage is that you can use it to help your business in a multitude of ways. Certainly, good press placements…
Media training is about much more than your delivery on camera. Good media trainers educate you on how to work well with all types of people who work in the media — TV producers, radio producers, print editors and writers. They each have specific needs, but there are some things that many members of the…
Authenticity and honesty are integral to creating a strong business and brand. However, this does not mean you must divulge everything about your business, nor should you. During economic downturns, I’ve heard business owners and entrepreneurs complain about how hard it is and how tough business had become. While people need to vent and express…
Before you make any presentation—whether it’s on the phone, in person or via Skype—or deliver your message at a press conference, the best thing you can do is to prepare yourself. Once you’ve prepared your presentation, polish it, refine it and rehearse it again. Great presentations lead to sales, joint partnerships and prosperity! Presentation delivery…