6 Tips for Effective Presentations
If you will be making important investor presentations, sales presentations and/or public speeches, and you want to come across powerfully, effectively and naturally, you must know how to prepare for presentations.
Here are a few of my presentation tips:
- Always think about what’s in it for them (WIIFT), no matter whom you are addressing.
- Avoid oversharing. Think about what people really need to know about you or your company.
- Remember the five Cs. When you are making a presentation, whether you are trying to raise money, make a sale or you are in a media interview, the five Cs are important:
- Credible: People want to be sure you know what you are talking about and that you have the credentials to present the information you are delivering.
- Confident: People want to see someone who is confident. They will trust you more if you appear confident in everything that you do.
- Clear: Explain everything as clearly as you can and be…
- Concise: Be as succinct as you can.
- Compelling: No one wants to be bored.
- Imagine how the most successful, qualified person in your field would present the information you are about to present, and model yourself after the image you create.
- Anticipate peoples’ needs and include the answers to their potential objections or questions in your presentation.
- Prepare and rehearse answers to tough questions and commonly asked questions so that nothing can throw you off during your presentation.








