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Sometimes a TV producer or editor from a media outlet contact experts in the hopes that the experts will share exactly the opinion they want in order to shape their story. If you’re an expert, it’s important that you maintain your integrity and only say what you truly believe. Otherwise, you simply become a mouthpiece for others, and a few minutes on TV isn’t worth compromising your integrity.<\/span><\/p>\n

Know your boundaries and maintain them.<\/span><\/p>\n

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This post was written by Lisa Elia, a Los Angeles-based media trainer, presentation trainer, pitch coach and communication expert and speaker. She trains clients for media interviews, speeches, investor presentations and promotional videos. With more than 20 years of experience, Lisa has prepared clients for interviews with TODAY Show, GMA, The Wall Street Journal, CNN, ESPN, and hundreds of other outlets. Lisa has shared her expertise with national media outlets that include Inc., Entertainment Tonight, E! and many others.<\/span><\/p>\n

To receive articles like this directly in your inbox click here.<\/span><\/p>\n

To discuss your training needs, contact the Expert Media Training\u2122 office at 310-479-0217<\/a>.<\/span><\/p>\n

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